Pricing, actually what is your return?

In considering costs for any marketing service or tool, your business is considering what needs to be accomplished and evaluating the alternatives to obtain those results.

Reasons to use YOU-VO (or any marketing service or aid)

•   Increase number of customers
•   Increase revenue from existing customer
•   Increase revenue generating services, such as loans

Comparison of marketing/promotion alternatives

A business has a number of alternatives to achieve their specific needs:

•   Print advertising
•   Business directories (Print)
•   Radio/TV advertising
•   Promotions (give away items)
•   Billboards
•   Direct Mail

What are your current marketing costs/budget?

Marketing costs and budgets for businesses are all over the "ballpark" as seen by the numbers that are reported by various sources.  Among the amounts: (Contact us for the full set of data and sources, also the amounts vary by asset size)

•   $10 per member to $14 per member
•   .25% of assets to 1.50% of assets
•   $7.99 per member to $196.86 per member
•   Amounts that result in at least $214 per member in value
•   $11.82 per member for all credit unions (NCUA average)

A detailed analysis

We have a detailed analysis that may help your decision process.  In this analysis you provide your estimates of your costs and the relative effectiveness.  The analysis will allow you to compare the alternatives side by side and also provide some insights about your business with respect to others.  Use the results to determine allocation of scarce resources.

You-VO

You-VO costs compare extremely favorably with all of the above marketing approaches. Our analysis will show the comparisons.  (Remember, we invite you to provide your estimate of your current costs.)